BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20140821T143000Z DTEND:20140821T160000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Professional Development Forum - Aug. 21 DESCRIPTION:How to Get Your Business News in Today's Changing Media\n\n \n\n\n Ever wonder why some businesses get press and some don't? \n Does getting the local media to cover your business seem impossible?\n "Why did they interview that company instead of mine?" \n Most of the time\, it's not your qualifications\, your knowledge\, or your ability. What is it? \n Learn great tips to encourage the media to highlight your business. \n\nTopics Include:\n\n\n The importance of relationship building.\n Is your story interesting or is it what the media wants to report?\n How will your topic or story impact the reader or the region?\n What do reporters look for? \n How do I become a source for reporters?\n Media do's and don'ts?\n\nPanelists:\n\n\n\n\nReo Carr\, Executive Editor\, San Diego Business Journal\n\n\n\n\n\nArtie Ojada\, Reporter NBC 7/39\n\n\n\n\n\nDerrick Breaux\, Publisher\, Z Code Magazine\n\n\n\n\n\nDan McSwain\, Business Columnist\, UT San Diego\n\n \n\n Francine Marseille\, News Planner\, KUSI X-ALT-DESC;FMTTYPE=text/html:
How to Get Your Business News in Today&rsquo\;s Changing Media
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\n\n\nTopics Include:\n\n\nPanelists:
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Reo Carr\, Executive Editor\, San Diego Business Journal
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Artie Ojada\, Reporter NBC 7/39
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\nDerrick Breaux\, Publisher\,  \;Z Code Magazine
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Dan McSwain\, Business Columnist\, UT San Diego
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 \;Francine Marseille\, News Planner\, KUSI
\n LOCATION:North San Diego Business Chamber 10875 Rancho Bernardo Road\, Ste. 104 San Diego\, CA 92127 UID:e.784.3555 SEQUENCE:3 DTSTAMP:20260418T220233Z URL:https://chamber.sdbusinesschamber.com/events/details/professional-development-forum-aug-21-08-21-2014-3555 END:VEVENT END:VCALENDAR